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East, R. (1990) Changing consumer behaviour. Cassell, London.

Empson, J. (1993) Sleep and Dreaming (2nd ed). Harvester Wheatsheaf, Hemel Hempstead, Herts.

Engel, J.F., Blackwell, R.D. and Miniard, P.W. (1995) Consumer Behavior (8th Edition). The Dryden Press, Fort Worth. For Amazon.co.uk information or order: Click here

Ernst, B. (1978) Der Zauberspiegel des M.C. Escher Taco, Berlin.

Eysenck, M.W. (1994) Perspectives on Psychology. Lawrence Erlbaum Associates, Hove. For Amazon.co.uk information or order: Click here

Eysenck, M.W. (1996) Simply Psychology. Psychology Press, Hove. For Amazon.co.uk information or order: Click here

Fahs, J. (1996) Cigarette Confidential : The Unfiltered Truth about the Ultimate American Addiction. Berkley Books, New York.

Fairbairn, S. and Fairbairn, G. (1987) Psychology, Ethics and Change Routledge and Kegan Paul, London.

Fiske, S.T. and Taylor, S.E. (1991) Social Cognition (2nd ed) McGraw-Hill, Inc. New York. For Amazon.co.uk information or order: Click here

Forceville, C. (1996) Pictorial Metaphor in Advertising Routledge, London. For Amazon.co.uk information or order: Click here

Foxall, G. and Goldsmith, R.E. (1994) Consumer Psychology for Marketing Routledge, London. For Amazon.co.uk information or order: Click here

Foxall, G.R., Goldsmith, RE and Brown, S. (1998) Consumer Psychology for Marketing (2nd edition). International Thomson Business Press, London. For Amazon.co.uk information or order: Click here

Freud, S. All of the books illustrated on the page devoted to Freud and Freudian (psychodynamic) theories can be found on a separate bibliography. There are too many to list here.

Furnham, A.F. (1988) Lay Theories : Everyday Understanding of of problems in the social science . Pergamon Press, Oxford.

Gage, J. (1999) Color and Meaning: Art, Science, and Symbolism Thames and Hudson, London. For Amazon.co.uk information or order: Click here

Gleitman, H. (1999) Psychology W.W. Norton & Co., New York. For Amazon.co.uk information or order: Click here

Goddard, A. (1998) The Language of Advertising : Written Texts The Language of Advertising. Routledge, London. For Amazon.co.uk information or order: Click here

Gombrich, E.H. (1959) Art and Illusion: A study in the psychology of pictorial representation Phaidon, London. For Amazon.co.uk information or order: Click here

Gordon, I.E. (1997) Theories of Visual Perception John Wiley and Sons,Chichester. For Amazon.co.uk information or order: Click here

Gregory, R.L.  (1997) Eye and Brain: The psychology of seeing (3rd Ed). Oxford University Press. For Amazon.co.uk information or order: Click here

Gregory, R.L. (1970) The intelligent eye Weidenfeld and Nicolson, London.

Gregory, R.L. & Gombrich, E.H. (1973) (Eds) Illusion in nature and art. Duckworth, London. For Amazon.co.uk information or order: Click here

Groome, D. et al (1999) An Introduction to Cognitive Psychology: Processes and Disorders Psychology Press Ltd., Hove, E.Sussex. For Amazon.co.uk information or order: Click here

Gross, R.D. and Humphrey, P. (1993) Psychology : The Science of Mind and Behaviour (2nd ed) Hodder and Stoughton, London. For Amazon.co.uk information or order: Click here

Gross, R.D. (1994) Key Studies in Psychology. Hodder and Stoughton, London. For Amazon.co.uk information or order: Click here

Gunter, B. (1997) Measuring bias on television University of Luton Press, Luton. For Amazon.co.uk information or order: Click here

Gunter, B. and Furnham, A. (1998) Children As Consumers : A Psychological Perspective Routledge, London. For Amazon.co.uk information or order: Click here

Haberstroh, J. (1994) Ice Cube Sex : The Truth About Subliminal Advertising. Cross Cultural Publications, Inc., Notre Dame, Ill.

Harris, R and Hatton, J. (1998) Murder a Cigarette: The Smoking Debate. Duckworth, London. For Amazon.co.uk information or order: Click here

Harré, R., Clarke, D. and De Carlo, N. (1985) Motives & Mechanisms: An introduction to the psychology of action Methuen, London.

Hayes, N. (1998) Foundations of Psychology : An Introductory Text Thomas Nelson and Sons For Amazon.co.uk information or order: Click here

Hersey, G.L. (1996) The Evolution of Allure : Sexual selection from the Medici Venus to the Incredible Hulk MIT Press, Cambridge, Mass. For Amazon.co.uk information or order: Click here

Hilts, P.J. (1996) Smoke Screen : The Truth Behind the Tobacco Industry Cover-up. Addison-Wesley Publishing Company, Inc., Reading, Mass.

Hoffman, D.D. (1998) Visual Intelligence: How We Create What we see W.W. Norton, New York. For Amazon.co.uk information or order: Click here

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Revised: June 8, 2000