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Please
note that a small number of adverts and sections of text on this site
are considered unsuitable
for children's viewing.
These are identified by the warning sign shown above. Conscious awareness of the intended means of influence should be sufficient to counter any unethical means of persuasion that you are exposed to. But to help lessen any potential impact, a less serious note is also struck through the liberal use of counter imagery, animations and various parodies, etc. View and enjoy the Basic version of the Subliminal World - and present your views on this subject in the appropriate quarters. If you would like to transfer to the Full version of the site, click here. Note : Many changes were made to the site in June, 2001 in order to offer a Basic Version. If you come across any major glitches that inconvenience you please inform the author at Hostmaster@subliminalworld.com |
If this is your first visit to the Subliminal World, before viewing any ads and reading the associated commentary, it is recommended you choose either options one or two from the three options noted below to give you an idea of the subject of this site. But, if you wish to do so, feel free to go with option three. If you would like to transfer to the Full version of the site click here. 2.
The Shorter Version of the Introduction 3. If you are keen to see some ads without reading any background information use this link to move to the Menu page. But hopefully, you will have noted the following few brief points. 1. All semi-subliminal ads are manipulative. 2. Not all manipulative ads are semi-subliminal.
3. Both types of ads attempt to sway your thinking by incorporating images or messages into what may seem to be rather innocuous ads.
4. As a general rule of thumb, manipulative ads contain larger images than semi-subliminal ads. 5. Both types of ads can contain images embedded within or overlapping with other images. 6. Not everyone can perceive all the contents of semi-subliminal ads i.e. some people are resistant to recognizing embedded elements within ads even when they have been pointed out to them.
To sum up - don't rely on preconceived ideas when viewing the ads on this site. What you see isn't necessarily what you get. And first impressions definitely do not count.
Although every effort has been made to include only ads that can be viewed reasonably clearly on screen, variations in screen quality, variation in colouring and limited screen resolution as well as image compression to improve download times may impair the recognition of the smaller features of some ads. Always attempt to view the original ads before reaching your own conclusions regarding the nature of semi-subliminal and manipulative advertising. Viewing print ads on screen is only a starter in learning about semi-subiminal ads. It is definitely not the best way to come to an understanding of the techniques involved used in print ads. Additionally, knowledge obtained from viewing on screen examples may not generalise to print ads all that easily. Many of the pages on this site contain a large number of images. They may thus take a considerable time to load. to reduce downloading time the QuickServ Downloading Applet has been incorporated into the pages on this site.
When you move from page to page in sequence, using the Next button, the next page will have been downloaded in the background. Similarly, when moving from an Index page to attached pages, or through a series of related pages, downloading will most likely have taken place in the background. However, if you move from one page to another in an unpredictable manner i.e. using an individual link within the text, downloading will take somewhat longer. Please be patient if you make such choices. The downloading programme can only manage to download a limited number of pages at a time. The slowest time for downloading each page at 56kps is indicated on the contents page.
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